Many portfolio websites offer templates and extensions with lightbox galleries made especially for photographers. A gallery-style page with many small entries could work well for logo designs, but if you’re a photographer your photos need to be fullscreen to be impactful. Whatever option you choose, be sure the page can not only accommodate a highly visual site but that it presents your work in a way that is aesthetically pleasing. Perhaps your best choice will be a platform that allows you to create a profile and upload your samples. Put some research into the website you plan to use to host your portfolio. Sure, maybe it’s a great design, but if someone else illustrated it and a client asks you to produce something similar, you won’t be able to fulfill their request. Leave out examples where you worked on a team and were not integral to the execution of the final design. Again, the most important takeaways for visitors to your portfolio should be your ability and range. Maybe include a rustic brewery logo and one for a refined upscale clothing boutique. If you’ve designed fifty logos, pick the best five. This design by blackscreenshinobi for ericvesprini showcases beautiful illustrationĪnd don’t include numerous examples of the same style product. Explaining away client requests will only make you look petty and bitter and might turn a client off. You might be tempted to attach a narrative explaining that you didn’t love the shade of hot pink the client requested or the font you couldn’t talk them out of-don’t do this. But when it comes to your portfolio there’s only room for your best work. Every graphic designer will lose an occasional battle with a client in order to keep them happy and fit their vision. In terms of what you should leave out: any projects where you were unhappy with the final product. A gorgeous logo design via green in blue. And not every sample needs to be work you were paid for-feel free to include that poster you designed for a friend’s passion project or illustration you created on your own time-but make sure to label them as self-initiated versus paid. Keep in mind, however, that not all of your examples have to be exciting-a well executed business card design or landing page might not be the sexiest product, but they still show a potential client the range of work you can produce. Don’t make a visitor flip through dozens of designs to find the really good stuff. This means if you’re early in your career your portfolio might be short and sweet, a single page of really strong projects that make you proud. When you’re building a portfolio you need to ensure that each example shines and helps to showcase a wide variety of skills and abilities. When considering what to include in your graphic design portfolio, there’s an easy answer: only your best work. Include the good stuff - Designs by Megireid. Here’s how to build a graphic design portfolio that will blow your clients away. To push your portfolio to the front of the ever-growing crowd it helps to know what to include and what to leave out. It is your calling card and your way in-the visual representation of all you’ve accomplished so far and a symbol for where you hope to be in the future. A solid graphic design portfolio is your ticket to professional success.
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